About Me

SUMMARY

 I’m a web, print and interaction designer with an extensive experience in a number of top Fortune 100 companies providing a unique mix and understanding of marketing, multimedia and social media applications.

I am proficient with Adobe’s Design and Video Suites and have proven success with online marketing strategy. I provide project management and leadership with an open and entrepreneurial mind for my clients. I’m a numbers guy with a creative eye, delivering online marketing ROI. After living and working in Atlanta, Georgia all my life, I recently made the decision to pursue my passions on the west coast and made the cross-country leap to Los Angeles, California.

Currently I am pursuing full-time and contractual work that allows me to think creatively and execute effective Online Marketing solutions in today’s ever-changing social and mobile landscapes.

 

Download PDF Resume

 

My Design Principles

• Design For/With A Purpose

• Design For The User

• Design For Distribution

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EDUCATION

GEORGIA INSTITUTE OF TECHNOLOGY

B.S. Computational Media, minor in Marketing

Primary emphasis on graphic and web design, mobile interaction, marketing analytics, and social media strategy.

2005-2009

Atlanta, GA

WORK EXPERIENCE

EMORY UNIVERSITY’S GOIZUETA BUSINESS SCHOOL

Graphics and Communication’s Specialist

Led 3 Web Redesigns for a Top-20 Business School from design to development informed by Google Analytics site data; Created original content and facilitated engagement on over a dozen social media platforms to drive qualified prospective candidates to apply for an MBA program.

2010-2013

Atlanta, GA

 

RSVP ATL

Online Marketing Manager

Created and disseminated content for an online-based Atlanta marketing/promotions startup; Leveraged online interactions into customer leads; Established relevant business relationships for company growth; Managed PPC and Display Ad campaigns while increasing site visits and visitor conversion. Built a social media presence from 0 to 20k+ engaged subscribers in 24 mos.

2009-2013

Atlanta, GA

 

TIME WARNER

New Media Consultant

Instructed several Time Warner, CNN and Turner Broadcasting C-Level Executives on current and developing new media applications that affect their business line through engaging presentations demonstrating industry best practices, competitive analysis and future growth opportunities.

2008-2010

Atlanta, GA

 

WALT DISNEY WORLD

Graphics and Marketing Specialist

Redesigned Walt Disney World Careers recruitment website and print collateral; Assisted Disney Senior Management with delivering presentations to stakeholders through captivating video storytelling; Worked remotely following successful internship completion.

2007-2009

Orlando, FL

 

AT&T MOBILITY

User Interface/User Experience, Graphic Design Intern

Human Centered Design Group Intern at AT&T Mobile (formerly Cingular Wireless). 18% drop in customer issues through innovative design solutions in redevelopment of AT&T’s point of sale touch-screen kiosk; Facilitated heuristic evaluations on nationally launched WiFi platform.

2006-2006

Atlanta, GA

 

ARBALL PRODUCTIONS

Founder/Freelancer

Freelance Design firm where I designed business presentations, corporate web sites, email marketing templates, promotional logos and 3D renderings. Maintained 8 regular small business clients while pursuing my Bachelors of Science.

2001-2010

Atlanta, GA

LEADERSHIP ROLES

GEORGIA TECH YOUNG ALUMNI COUNCIL

Coordinated events with GT Alumni Association and effectively engaged graduates of the last decade through management of all online marketing and communications. Took on role as advisor to Georgia Tech Marketing and Development. Serving as President of Georgia Tech Los Angeles Network.

 

 

BIG BROTHERS BIG SISTERS OF ATLANTA

Mentor for 2+ years. Regularly deliver  recruitment presentations to aid in matching “bigs” with “littles” (brothers/sisters) to offer exposure and guidance to Atlanta’s youth.